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Why SEO? It's
great to have your company's website optimized worldwide. But how is
this profitable for you if your company is only selling products and
services locally? That's where a SEO, or search engine optimization
company, can help you.
How we do it ?
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Is your business in
India, USA, or even Chicago or London? (LOCAL SEARCH OPTIMISATION)
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Why would you want an
SEO company to SEO your site for global keywords?
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Choosing RIGHT KEYWORD
IS the Key
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Economical SEO can help
you rank your site's traffic to the areas that you sell.
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Why would you want to
compete with thousands of other companies that aren't even catering
to the same city (or even country) as you?
While most web masters
agree that the study of visitors to the website is a very important
aspect of e-commerce, this area of research remains a largely
ignored one. According to data from marketingsherpa, “only 28.7% of
online marketers have web analytics data at their fingertips and
refer to it frequently to make better decisions”!
Little work has been done so far to give web analytics its due
significance and make changes in one’s online promotion strategy as
well as design/ content and navigation changes according to the
results of the study.
If we study the pattern of traffic to the following 3 categories and
ways to increase traffic therein:
The total traffic
coming to such websites can be split into the following categories:
First time visitors
Return visitors
Apart from the respective sources, visitors can also be classified
as per their behavior on the site. The following is a list of the
various kinds of visitors as per their behavior on the website:
1. Highly interested in the website and content
2. Interested in content. Possible single product purchase
3. Interested in single product purchase
4. Highly potential customers. Single product or monthly membership.
5. Highly interested in single product and in the concerned company
6. Highly interested in the concerned company and other testimonials
before purchase of membership.
Studies indicate a
definitive pattern in the % of traffic that can be expected from
each of the sources mentioned above as well as coherence in the type
of visitor behavior from each of the above sources. This pattern can
be represented thus:
|
Source |
% Importance |
|
Search Engine Optimization |
66.69 |
|
Classifieds and Directories |
19.38 |
|
Direct Marketing |
9.43 |
|
Link Exchange and Others |
4.93 |
Check out the
assortment of services which we present:
We offer one stop solution for web and Internet and you need not to
look for multiple vendor for all your needs.
Web Design & Development
Article Writing and Submission
Social Media Marketing
Viral Marketing/Email Marketing
Google Maps Optimization
Logo and Branding Solutions
Content Writing
Blog Marketing
KEYWORD
SELECTION CRITERIA
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RIGHT KEYWORD SELECTION is
the key for real query. There is a parent keyword and this keyword
generate other child keywords.
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WHAT ARE
PARENT/MAIN
AND CHILD KEYWORDS? The
Parent Keywords created from either two or three words and would
represent the general market being targeted. The Child Keywords
are additions to the Parent Keyword. Also, minor prefixes or
suffixes may be added to the Parent Keywords.
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WHAT IS A
KEYWORD FAMILY? WHY?
1 or 2 Parent Keyword Segment and many Child Keywords make for a
total "Keyword Family". We use LSI bases similar keyword with high
hits rate. Using Parent/Child Keywords keeps word specific density
and theme relevance among the keywords in line with Google
requirements. Some website are not global so we also use long tail
local keyword also which help in real query rather just hits.
Examples of Keyword Families:
(Basic Package would include only one Family
with long tail keyword which has good hits)
|
1 |
Keywords |
Type |
|
2 |
Acne cure |
Main Keyword Segment |
|
3 |
Acne Treatment |
Main Keyword Segment |
|
4 |
Acne Cure Medicine |
Child |
|
5 |
Treatment for Acne
cure |
Child |
|
6 |
Best Acne
Cure Products |
Child |
|
7 |
Best Acne Products
Online |
Child |
|
8 |
Buy Best Acne Products |
Child |
|
9 |
Treatment for Acne |
Child |
|
10 |
Acne Cure Australia |
Child |
Now, our set of 15 to
30 keywords is expanded to include singular-plural word combinations
the same words in a different combination. We use synonyms to
further build on the list of words. This makes 10 keywords to 30
keywords and we virtually promoting your website on 30 Keywords.
Treatment for Acne
Control
Buy Acne
Product Australia
Supplier
of Acne Products
Clinic
for Acne Treatment Australia
Acne
Treatments Clinic Sydney
RIGHT MIX of
keywords helps: Most
of website owner try to target top level parent keyword, which
actually do not generate right traffic. A website which offer
service in London must target local keyword also. This also will
reduce your cost of SEO also. |
